Five Iowa farmers shared their perspectives on ag tech and retailer relationships during the popular farmer panel segment at the 2024 Tech Hub LIVE. Farm4Profit podcast host and Iowa farmer Tanner Winterhof moderated the panel, which included his co-host and 4th generation farmer Corey Hillebo; Scott Henry, partner in LongView Farms in Nevada, IA; “Iowa Farm Mama” Rachel Fishback, People of Ag; and Brad McDonald, McDonald Farm and Continuum Ag. All five are row crop and livestock producers who are leaders in adopting new technology in many different ways.
Fishback farms with her brother in Washington County, IA, and is known on TikTok and Facebook as Iowa Farm Mama. She also started a media marketing company called People of Ag. “I think technology is growing with the times and keeping farming current with all of other industries that are out there, especially with social media and telling our stories via video,” she said. “I’ve got my brother on camera. We talk about our farming on social media a lot.”